October has come to an finish, and that may solely imply one factor — we compiled a brief informative information digest of the primary information within the cell trade. Let’s roll!
Thanks for the shutdown, Fb. Some stats
Do you do not forget that Fb was down for six hours in early October? It couldn’t assist however have an effect on different apps. For instance, Telegram skilled an enormous enhance of 70 million customers!
Android is the preferred cell OS on the earth, and its reputation is actively rising. Now, it has a market share of 72,44%.
In line with App Annie, YouTube has surpassed $3 billion in shopper spending on iOS as of Oct 15, 2021. YouTube additionally ranked third amongst all non-gaming apps in worldwide shopper spending as of October 2021.
Fb is useless, lengthy stay Meta
On October 28, Mark Zuckerberg introduced that Fb would change its title to Meta. New title is meant to point out the corporate’s vector for making a meta-universe through which communication might be inextricably linked to digital actuality applied sciences.
New Macbook Professional, Pixel 6 and Android 12
One other Apple Occasion was held on October 18. The brand new Macbook Professional with the blazing-fast M1 Professional or M1 Max chip was launched, in addition to the brand new sweat and water resistant AirPods.
Google additionally has new merchandise — Pixel 6 smartphones and Android 12.
Everybody has been ready for an OS replace for a very long time. Principally due to Materials You, a brand new design language that lets you customise your entire interface. Along with look and comfort, Android has improved privateness settings, added new widgets and different instruments.
Right here’s some info for builders — try Android 12 updates which will have an effect on your app efficiency on Android 12. And right here you possibly can find out about Materials You.
Along with the Pixel 6, Google additionally introduced a month-to-month subscription Pixel Move, which lets you change your Pixel telephone for a brand new one each two years and use premium Google providers like cloud storage and content material with out advertisements.
Some Android apps can be found on Home windows 11, although the launch has been problematic and customers didn’t anticipate to see the replace this yr. Nonetheless, energetic testing is already underway. To this point, there are 50 apps for Home windows 11 to check. You may already attempt it, but it surely requires an Amazon account to entry the Amazon Appstore.
TikTok is increasing, Pinterest is copying it, Instagram is bringing again previous options
TikTok Transparency Report states that from April-June 2021, 81,518,334 movies have been eliminated for violating group rules. It’s lower than 1% of all movies uploaded. Have you learnt the whole variety of revealed movies in Q2 2021? Over 8.1 billion! Customers submit about 90 million movies day by day.
Pinterest is copying TikTok and alluring creators to the platform, asserting $20 million in creator rewards. It seems to be like a repositioning: Pinterest desires to be not only a website for inspiration, however a full-fledged platform for creators. Thus, Pinterest has launched ‘Concept Pins’ — the vertical video stream.
After Fb had a large outage in years, the corporate introduced that it might check a brand new Instagram function that might notify customers of crashes or different technical issues. The firm gained’t ship a notification each time, however after they see that customers are confused and on the lookout for solutions, they’ll.
Instagram has launched its personal service for recruiting influencers. To this point, just for chosen manufacturers. Instagram additionally has rolled out the function for companies accounts to create fast replies in DM. That’s the longer term Instagram has introduced that each one customers now are capable of share hyperlink stickers in Tales — now you don’t have to attend till you’ve got 10,000 followers!
Twitter goes to check a brand new ad format and placement on its platform. It should start displaying advertisements on cell units inside dialog threads after the primary, third and eighth replies.
Beginning November, the free model of YouTube Music will solely embody audio, in order that’s the massive replace. The app will preserve streaming music within the background when it’s now not open or the display is off.
ASO Information — we now have a number of them!
Builders and app house owners can now publish in-app occasions and even schedule them on the App Retailer. Premieres, stay streams, and bulletins ought to all assist enhance your attain amongst your app customers.
On Google Play, the subscription charge will now at all times be 15%. However this solely applies to non-gaming apps. 10% will stay for music providers and e-book apps, as a result of this section has excessive content material prices. The brand new service charges kick in beginning on January 1, 2022.
Google Play has an replace on screenshots. Now Google will promote not solely horizontal 16:9 screenshots, but in addition vertical 9:16 screenshots.
App Retailer Join has extra knowledge within the ‘analytics’ part now.
Tech Talks will give a chance for builders to straight join with Apple consultants to study extra about new applied sciences, and most significantly, to ask questions, and obtain one-on-one steerage.