37 Mobile Payment Statistics Marketers Need

37 Mobile Payment Statistics Marketers Need

Elevated know-how has introduced cellular fee strategies to the forefront of many companies and shoppers, as evidenced by a 50% drop in money use in the USA from 2010 to 2020.

The U.S. isn’t the one nation to see a steep decline in money funds. Sweden and the Netherlands have each additionally seen a drastic dip in money use, with lower than 20% of transactions involving conventional paper cash.

The COVID-19 pandemic is one other issue within the elevated utilization of cellular funds. In 2020, gross sales at companies able to accepting Apple Pay elevated $6 trillion from the earlier yr.

On this publish, we’ll take a more in-depth have a look at numerous cellular fee statistics in the USA and across the globe. To see the statistics compiled visually, soar to the infographic.



Cell Cost Strategies

Coca-cola was the primary firm to implement cellular funds in 1997. This know-how has since developed into what we all know right this moment, with cellular fee choices reminiscent of Apple Pay and Venmo. Different fintech apps embrace:

  • Starbucks
  • Paypal
  • Samsung Pay
  • Google Pockets
  • Afterpay
  • Affirm
  • Fb Pay
  • Zelle

Whereas every of those apps work otherwise, all of them serve one function: to allow cashless, touchless funds. There are additionally apparent variations in fan favorites, as a few of these apps are far above others with regards to variety of customers.


Cell Cost Utilization Statistics

The rise of cellular funds just isn’t prone to decelerate quickly, because the market is predicted to achieve $6.7 trillion by 2023.

Cell fee varieties by consumer:

  1. Apple Pay: 227 million customers
  2. Google Pay: 100 million customers
  3. Samsung Pay: 100 million customers
  4. Venmo: 52 million customers

Regardless of the speedy development the business is experiencing, cellular funds are nonetheless not shoppers’ first alternative of fee. Individuals nonetheless make 5 or 6 extra funds every month utilizing a credit score or debit card than they do with a cellular pockets. Because the market continues to develop and extra companies enable cellular funds, these numbers are prone to change.


Cell Pockets Statistics

The time period “cellular pockets” can simply be confused with particular fee strategies like Apple Pay or Google Pay. Nonetheless, a cellular pockets solely shops your monetary data, reminiscent of credit score or debit playing cards and sure IDs, much like a bodily pockets.

When you’re contemplating how or why it’s essential to degree up your cellular pockets advertising, browse the cellular fee statistics beneath.

  1. Millennials are extra doubtless to make use of cellular wallets for purchases than seniors and child boomers.
  2. 21.5% of transactions in 2020 had been made by way of cellular pockets fee.
  3. 66% of people who use cellular wallets say they accomplish that due to its comfort.
  4. The identical examine additionally discovered that 44% of males who’ve used a digital pockets usually tend to spend higher quantities of cash when doing so, in comparison with ladies at solely 26%.
  5. The cellular pockets market is predicted to exceed $80 billion by 2026.


QR Code Statistics

Developed by the Japanese auto business in 1994, QR codes have been closely current in lots of elements of Asia for years. It wasn’t till the COVID-19 pandemic hit that the U.S. started using this know-how extra.

  1. 66.5% of shoppers want to make use of QR codes to make funds if money was not an possibility.
  2. QR code funds have an estimated $2.7 trillion transaction worth worldwide by 2025.
  3. 1.5 billion individuals used QR codes as a fee methodology in 2020.
  4. QR codes have elevated as a lot as 11% in the USA for the reason that begin of the pandemic.


Apple Pay Statistics

With over 10 billion Apple Pay transactions in 2019 and the identical platform holding 92% of all cellular pockets debit transactions in 2020, it’s protected to say Apple has been one of many prime trendsetters within the cellular fee business for years.

  1. 36% of shoppers had a tool capable of assist Apple Pay in 2020, whereas 81.2% of client telephones had been able to supporting Walmart Pay.
  2. Apple Pay is obtainable in 60 international locations across the globe, whereas Google Pay is obtainable in 40 nations and Samsung Pay in solely 29.
  3. 5,480 banks assist Apple Pay in 2020, a 29% improve from the earlier yr.
  4. The identical survey additionally discovered that 51% of Apple iPhone customers activated Apple Pay in 2020.
  5. 65% of all nationwide retailers supported Apple Pay in 2019.
  6. Greater than 900,000 apps use Apple Pay to promote items and companies on the app retailer.


Cryptocurrency Statistics

The primary buy of a real-life merchandise utilizing Cryptocurrency was in 2010. Laszlo Hanyecz paid 10,000 Bitcoin for 2 pizzas, which was value roughly $41 on the time. Cryptocurrency has since elevated in worth — with 10,000 Bitcoin now value over $80 million — and lots of companies now accepting it as fee.

  1. Over 75 million people have a blockchain pockets right this moment.
  2. Bitcoin is the most well-liked cryptocurrency with a dominance of 59.5%.
  3. Bitcoin ATMs can be found in 74 completely different international locations with over 25,000 crypto ATMs all over the world.
  4. Pay as you go playing cards and present playing cards are essentially the most accepting of cryptocurrency at 44%.
  5. The identical examine additionally discovered that 29% of crypto funds had been performed utilizing BitPay, the biggest quantity of any fee service supplier.
  6. The best value Bitcoin has reached was $64,863 in April 2021.
  7. Over 15,000 companies all over the world settle for Bitcoin as fee.


World Cell Cost Statistics


America isn’t the one nation to have seen a rise in cellular funds. In actual fact, in 2019, the U.S. wasn’t even one of many international locations with essentially the most cellular fee customers. On the time, it was China, Denmark, India, South Korea, and Sweden.

  1. Cell pockets funds made up 44.28% of ecommerce transactions worldwide.
  2. In 2018, the Chinese language app Alipay was the world’s most used app other than social media. 15 million small companies settle for Alipay’s QR codes as fee.
  3. An estimated $1.65 trillion value of transactions occurred in China in 2016 via the usage of QR codes.
  4. The worldwide cellular fee market was valued at $1.48 trillion in 2019.
  5. China is the world chief in cellular funds, with 81% of the inhabitants having made a proximity cellular fee within the final six months (as of August 2021).


Cell Cost Progress

Probably the primary contributor to the expansion of the cellular fee market is the shift in client conduct, partially attested to COVID-19. Nonetheless, different elements —  such because the elevated comfort, safety, and cleanliness — additionally play a task within the rise of digital funds.

  1. The cellular fee market worth is anticipated to achieve $12.6 trillion by 2027.
  2. The variety of shoppers making cellular funds was about 900 million earlier than the pandemic, which rose to roughly 1.48 billion customers in 2020.
  3. This similar examine additionally discovered that 25.7% of all point-of-sale transactions had been paid by way of cellular pockets. This quantity is predicted to extend to 33% in three years.


Cell Cost Safety Statistics

Solely about 24% of shoppers want to make use of cellular funds particularly for the safety they supply. Whereas many cellular fee corporations are working to make digital funds safer and guarded, 38% of shoppers really feel that cellular fee safety is just subpar.

  1. Cell fee fraud accounts for 27% of on-line gross sales.
  2. Account takeover (ATO) fraud is the main trigger of monetary loss by way of cellular fee channels.
  3. 70% of the U.S. inhabitants stated that concern of id theft or lack of funds is certainly one of their considerations about making cellular funds.

Understanding these cellular fee statistics will provide help to higher perceive your goal buyer. Use them to your benefit, particularly when creating the right cellular checkout circulation. When you’re nonetheless uncertain what kind of cellular fee your viewers makes use of essentially the most, make the most of a advertising analytics platform and take a look at a number of out for your self.

Leave a Reply